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PRINCIPIUS helps companies understand how new technologies are changing the way they deal with people...whether they be customers, staff, partners or suppliers, and it works with them to architect relevant and realistic solutions to their specific requirements.
The areas that PRINCIPIUS deal with cover a pretty diverse spectrum, but they can all be classified as parts of the “Digital Channel” or as "Digital Touch Points".
They include things like:
- New web technologies - including the various forms of blogs (text, audio and video), podcasting, web services, etc.
- Mobile devices – covering phones and other portable devices such as PDA’s, portable media playback units and technologies like Presence, WiFi, Bluetooth, etc.
- "At Work" - Internal communications, knowledge management,etc.
- “At Home” – Devices and technologies like Interactive TV, Media Centers, gaming consoles, etc.
- “Retail Environments” – Digital Signage, RFID, integrated loyalty systems, etc.
- “In-Vehicle” - Location based services, mapping, etc.
The above list just touches the tip of the digital iceberg that we have experience with, and many of our contacts fill the companies that are developing the emerging products/services that are driving this new digital world.
If an area you are specifically looking at is not on the list, please contact us and if we can't help you, we probably know someone who can.
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